Apply data science to your HR and social metrics to uncover the inherent strengths of your employer brand.
Analyse your Brand Scale score across 4 key dimensions (Hire, Culture, Social, Marketing).
Impact your employer branding ROI with industry-leading research from two of the world’s top universities.
Optimize and manage your employer branding marketing, communications and engagement
Powered by a unique algorithm, The Brand Scale weights and calculates your organization’s metrics to produce an overall score and detailed breakdown of how your metrics are performing.
As well as accessing industry-leading analytics, signing up to The Brand Scale means you’re joining a global community of employer branding professionals, contributing and sharing insights and expertise.
Your results are not made public and your data is anonymized as it passes through our algorithm. We take the security and privacy of data very seriously and employ global standard encryption, testing and safety protections.